On-air Radio alone is not enough…
Online listener engagement is essential
Your Online Presence
Your online presence - on the web, on mobile devices and in social networks, says a lot about you. For your listeners, it is the best means of engaging with you. And for those who are not your listeners yet, it is a natural way of discovering your station. Click here to see how Exaget can help you with your online presence.
Sales Tools
Whether you are a commercial station, a community station or a hobbyist, you do need to have an income. Your customers are increasingly using the web to decide where they spend their money. Not only do you need to be there, but you also need to be able to engage with them online. Let us help you with that. Learn more.
ActiveRadio®
Exaget’s ActiveRadio® solution allows you to combine the power and intimacy of Radio with the engagement, targeting and accountability of Digital. By delivering relevant personalised advertising to your listeners, you can deliver to advertisers the return on investment they are looking for; driving value for you and your clients.
Week in Review - June Week 2
This Week in Review shows the serious changes that radio must make on social media in order to keep listeners. Furthermore, we take a look at how Apple will start competing with Amazon Echo and Google Home and we finally see the end of SiriusXM and Pandora’s on-again, off-again deal! SiriusXM Invest $480 Million inRead More
Risk-Taking - Two Strangers and a Wedding
In the radio world, it often pays to take risks. If you want your station’s marketing strategies to pay off, you must be bold. Risk-taking is a way for your station to stand out and define itself; becoming more visible to listeners. Furthermore, making a bold move will stop you relying on the same old marketingRead More
Week in Review - June Week 1
Highlights of this week include new data from research firm Zenith and why radio is still king of all media. Furthermore, we look into what type of podcast listeners consume what products. This Week in Review ends on a story about someone who wins a radio competition 34 years after entering - highlighting the power andRead More
4 Tips to Making a Succesful Radio Ad
June 14, 2017 by Camii Whidborne • Blog
Radio is the second-most powerful medium in the US, reaching 59 percent of the country’s population each day and reaching 89% of the UK population every week. To drive leads and revenues, radio advertisements are an effective tool for your business - they are cost-effective, measurable and very targeted. Read on to find four powerful tips onRead More
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